Shades of Deadly

Shades of Deadly is a campaign celebrating mob!

Being Aboriginal, you constantly have to prove yourself to Non-Aboriginal people if you don't fit the stereotype. 

If I had a dollar for every time someone told me... "You don't look Aboriginal" ??

There are stigmas around what Aboriginal people are 'supposed' to look like, where they're 'supposed' to live and what they're 'supposed' do for work. 

Shades of Deadly was created to challenge these stereotypes and a platform to celebrate and recognise the amazing work our mob out there are doing.

This campaign is for all the deadly mob out there!! Working hard and inspiring us and their community every day. We see you! <3

 

 

Models:

Neil Morris: @Drmngnow 

Kaydee Kyle-Taylor: @ithinksheafreak

Chris Saunders: @chrise_saunders

Taneisha Catullo: @taneishacatullo

Dylan Murphy: @dyl_murphy

 

 

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